Teacher/Facilitator: Taft Ayers
Topic: HWJM?
God has placed tools in our hands and gifted us. When we are called into a specific work, we realize that if it is worth doing, it’s worth doing well. When we take our ministry to the marketplace, it’s a very special blend. How do I tell others about this business? Is it bragging? Should I just let it happen organically? Most importantly, if Jesus taught a class about marketing to Christian business owners and leaders, what would he say?
Meet Taft Ayers
Taft Ayers is the Director of Business Development for WayFM’s southern region. He lives in Columbia, TN with Meleia, his wife of 18 years and their four children: Wyatt, Marley, Coleman and Jax. Taft and Meleia are alumni of Freed-Hardeman University. Taft completed his undergraduate and graduate work with the College of Biblical Studies. Meleia now serves on the cardiac floor as a nurse at their local hospital, Maury Regional (in Columbia).
In his career, Taft has served as a minister, corporate chaplain, director of marketing and acquisitions and corporate speaker. He has also devoted his time to consulting local churches and youth ministries regarding the programs of outreach and discipleship. He has recently served as a Board Member for The Go Network, an organization founded to help plant and grow local churches in rural towns.
In 2014, after 15 years in fulltime ministry and teaching/preaching, Taft transitioned to a role as a Corporate Chaplain with Best Cleaners. He did not lose his love for preaching but wanted to grow his influence outside of traditional church walls while also exploring more about the marketplace and how faith can impact it. After 5 years of serving in that role, he accepted a new job working with one of his favorite clients, WayFM. As the Director of Business Development, Taft speaks to businesses, churches and teams all over the southeast. Through the ministry support that these groups give WayFM, he has a constant focus on markets in the greater Nashville area, Clarksville, Bowling Green, Birmingham and Montgomery.